Promotional and PR photography in Stoke On Trent for the YMCA.
I was last here 5 years ago shooting a range of pictures to promote the work of the YMCA in Stoke. The charity wanted it’s stock of images updating to include some new initiatives and refresh their current collection of promotional photography. I spent another inspirational two days working with the staff and clients of the charity. The work they undertake, with some of the most vulnerable people is admirable, providing a lifeline to people who often arrive in crisis with little support and direction.
Their youth campus is regarded as one of the best YMCA centres in the country and won the Youth Matters YMCA of the Year Award for 2014!
More than 1500 people use the YMCA every month from a wide customer base – young people, families, children, community groups, sports teams, vulnerable adults, youth clubs, business meetings, art classes because they find support and encouragement there. It is a place where young people, families and our communities can get access to services and resources that will help them develop a better future for themselves and others.